The stability of everything starts with the foundation. Businesses built on a strong foundation grow and flourish. Pumpkins growing on strong vines grow large and round. Web sites with solid architecture can have stronger search results.
If you’re thinking about designing or redesigning your small business Web site, get organized before you start. There are a few steps to building a site wherein each page supports its theme, and each theme supports the goal — more conversions. …more from Search Engine Watch. Flickr photo credit: gualtiero

When Julie Copeland’s company lost a bid to a lower-priced supplier, she didn’t give up. She believed that Philadelphia-based Arbill (www.arbill.com), a leading provider of industrial safety products and training programs, had priced the quote fairly.
Persistence is key to winning new business
“The bid that won was so much lower than mine, I couldn’t fight it,” she says. “So instead I stood back and continued to communicate to the customer that we were the right answer.” She asked the company to keep Arbill in mind as a possible second provider.
Just four …