Why social media is worth small business owners’ time

Posted by ArcherTC on January 16, 2009  |   No Comments »

YouTube. Flickr. Digg. Metacafe. Stumbleupon. Technorati. Del.icio.us. Kaboodle. Fark. Furl. Swik. Mixx. Are social media tools (http://bx NULL.businessweek NULL.com/web-20/) like these the future or simply new ways to waste time? Can’t we slow this train down?

Unfortunately, we can’t. But if you think about it, we don’t want to either. The Web is a vital source of innovation, and it levels the playing field between small businesses and corporate giants. The only problem is keeping up with the pace of its rapid (some would say rabid) advances. Taking advantage of all the Web has to offer is like eating your vegetables or getting exercise—most of us don’t do enough, and even those that do could always do more.

Why Social Media Is Worth Small Business Owners’ Time – BusinessWeek (http://www NULL.businessweek NULL.com/smallbiz/content/jan2009/sb20090116_666697 NULL.htm). Flickr photo credit: laffy4k (http://www NULL.flickr NULL.com/photos/laffy4k/367822192/)

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