Sometimes it seems like EVERY business in America is using an email marketing service – but there are tons of small businesses (more than half – see below) who either do not use one or need to drastically refresh their email marketing activities – beyond just the occasional random email they shoot out to their lists.
Campaigner has just launched a new series of “101 Tips for Getting Started with Email Marketing” to help companies create and execute an effective email marketing strategy. You can sign up to receive a few tips each week via email, or read them as they are posted on Campaigner’s website at http://www.campaigner.com/lp/101tips.aspx (http://www NULL.campaigner NULL.com/lp/101tips NULL.aspx)
The tips will focus on a different theme each quarter of 2009, starting with Building a Strong Email Marketing Foundation. Here are the first five…more at 101 Tips for Getting Started with Email Marketing – SmallBizTechnology.com (http://smallbiztechnology NULL.com/archive/2009/03/101-tips-for-getting-started-w NULL.html), published 29 March 2009.
Flickr photo credit: Esparta (http://www NULL.flickr NULL.com/photos/esparta/1609874001/)