Monthly Archives: April 2009

Business Answers: Finding Grants & Investors

In this video segment, Ken Yancey, the CEO of SCORE, and investment advisor Phil Town answer questions from MSNBC viewers on funding for their small businesses. The two debunk the myth of federal grants, caution viewers on accepting investment dollars from friends, and clarify the full credit risks of bank loans.

Author Peter Johnson offers some advice on what to do before you seek investors in this December 2008 video interview with CNN Money.

By | April 6, 2009|Blog, Entrepreneurship|0 Comments

Local Search: What’s it all about, Alfie?

In the past, local advertising was the best way to reach new customers for if you have a business offering local goods and services. Yellow pages, local newspapers, door-to-door flyers, coupons and promotions and word-of-mouth do still generate phone calls and storefront traffic. But today consumers are increasingly using the Internet as their primary source of local business information. Having your business presented at the top of search engine results and in local directories is now a critical part of any local marketing plan. And it can be very cost effective when compared to traditional media.

This series of posts will explain the ins and outs of local search visibility, provide an overview of the pros and cons of local search marketing, and explain how it can be integrated into your overall marketing plan. …more at Local Search – What’s it all about Alfie? Local Search Marketing Series, Part 1 –, published 30 March 2009.

Flickr photo credit: metrostation

By | April 6, 2009|Blog, Search Engine Optimization|0 Comments