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Articles tagged with: Diversity

Diversity »

[26 Mar 2009 | No Comment | 495 views]
Beyond Gender and Negotiation to Gendered Negotiations

Women often negotiate over issues that men take as givens—opportunities for promotion and training, mentoring, client assignments, partnership arrangements, resources, and office space, among others. When and if these negotiations occur, they take place in the context of a particular negotiated order—cultural patterns and work practices that are the result of past interaction and negotiation. What is of interest here is how these patterns and practices might shape our understanding of gender and negotiation in the workplace and the implications of this framing for research and practice. We explore second …

Diversity »

[16 Mar 2009 | No Comment | 378 views]
Mixed Signals: The State of Black Entrepreneurship

When he started his company, Donald Coleman had nothing but his personal savings and a few faithful friends to fund it. Twenty years later, GlobalHue, Coleman’s marketing communications agency that focuses on minority consumers, closed 2008 with $825 million in billings. Numbers like that earn Coleman membership in an all-too-exclusive club: He is a successful black entrepreneur. And he has an idea why there aren’t more people like him. “I think it’s quite evident that the lack of access to capital is the reason why there aren’t more minority entrepreneurs,” he says.

Diversity »

[9 Feb 2009 | No Comment | 421 views]
Spanish-language ads climb, African-American advertising drops

Advertising in Spanish-Language media is growing, according to a new analysis of multi-cultural ad spending conducted by The Nielsen Company.
Total spending in Spanish-Language media climbed 2.7% to $4.3 billion through the first three quarters of 2008, compared to the same period in 2007. Procter & Gamble spent the most on Spanish-Language advertising through September 2008 with $133 million in expenditures. Of the top-10 advertisers in this category, DirecTV stood out with the most growth, spending almost five times as much as it spent through the first three quarters of 2007. …

Diversity »

[27 Jan 2009 | No Comment | 450 views]
Career path: how I became an ethnocentric digital marketer

I started to tear up at lunch today while talking to Lizie, a young woman who works with me. She’s from Mexico, and about a year ago she didn’t know a CPM from a CPA. But I hired her because she was bright, driven and eager to learn. She’s so driven that this past holiday season, while home in Guadalajara, she took time out of her personal schedule to visit some local advertising agencies. She came back with stories of how she’d ended up teaching an impromptu class on online …

Diversity, Nonprofits »

[20 Jan 2009 | No Comment | 402 views]
Women in nonprofit technology who rock: adding to Fast Company’s most influential women in technology list

In December, Fast Company published an article called “The Most Influential Women in Web 2.0″ featuring about a dozen amazing women who work in the Web 2.0 world. The list included BlogHer founders Elisa Camahort Page, Jory Des Jardins, and Lisa Stone. Kaliya Hamlin, who is the founder of She’s Geeky, a women and technology conference taking place in Mountain View, CA on January 30-31st was also on the list.
The post sparked heated debate. Fast Company responded with “The Most Influential Women in Technology.”
I’m humbled to be listed …

Entrepreneurship »

[16 Jan 2009 | No Comment | 379 views]
The winners: Europe’s young entrepreneurs

The tens of thousands of votes from our readers have been counted, and here’s our impressive group of Europe’s best young entrepreneurs
Winning an entrepreneurship contest is a feather in the cap, but it takes a lot more than that to make a business grow. As the nominees in this year’s BusinessWeek Best Young European Entrepreneurs competition can attest, building a successful startup requires passion, focus, constant work, and sometimes a bit of luck. ..more from BusinessWeek. Photo credit: theresealbrechtson.se