Tips Archives - Page 6 of 6 - Archer Targeted Communication

5 steps to customer loyalty surveys that work

It’s a great way to keep your business moving forward in any economy.

Let’s not sugar-coat it: It’s looking pretty darn ugly out there. I’m no economist, so I’m not about to predict the markets or the stability of the economy, but I am an internet marketer, and what I can say–with confidence–is that a downturn in the economy does not have to be a major roadblock for your internet business.

One key to surviving–even thriving–during this period of uncertainty is to know your customers… read more at 5 Steps to Customer Loyalty Surveys That Work – Creating an effective and informative survey – Entrepreneur.com.

Flickr photo credit: Wessex Archeology

A time to market

A time to market your to-do list isn’t complete without this key practice–and neither is your business.

Marketing is such an important part of your business that it must be practiced daily, much like a habit, in order to really get the attention and momentum it deserves. That can be a tall order for a lot of startup entrepreneurs because so many other things call out for your attention.

The surest way to keep your focus on the important task of marketing is to schedule it as you would appointments with your best customers. When you have an appointment marked on your calendar, you’ll most likely keep it.

Making appointments for and creating a systematic approach to marketing is a great way to ensure you take a short- and long-term approach to building marketing momentum in your business. …more at Entrepreneur.com. Flickr photo credit: bjmccray.